San Diego, CA – Architecture, interiors, and landscape firm Carrier Johnson + Culture (CJ+C) has hired Pierluca “Luca” Maffey, International Assoc. AIA, as its new Firmwide Head of Design and Design Principal.
Maffey joins CJ+C with a portfolio of high-profile architectural projects in the U.S., and abroad, in the hospitality, workplace, mixed-use, master plan, and residential sectors. In his 25-year career, he has held several roles within the industry, from Design Principal to Business and Marketing Director, at such firms as Portman Architects, TVS Design, Cooper Carry Architects, and Gensler.
Mission: Design leadership, business development, and culture cultivation
His role encompasses firmwide design leadership, business development, and culture cultivation. As the champion of design excellence across the offices he will steer the creative vision, serving both as a mentor and a coach to empower growth. On the business front, Luca will help retain and consolidate existing clients, while acquiring new ones, helping the firm to enter new national and international markets.
“Carrier Johnson + Culture is at a pivotal growing point in its well-established history as an architectural firm," said Maffey. "I am excited to bring my contribution to the future development of the firm and am delighted and honored to be working with such a tremendously talented team.”
Going beyond the West Coast
For CJ+C, adding Maffey is a strategic play in the firm's expansion from the West Coast to other regions of the U.S. and abroad. The San Diego-based company has completed hundreds of projects across the country. Ray Varela and Claudia Escala, who took over as Presidents in 2019, are striving to advance CJ+C’s reputation as a multi-disciplinary design firm with wide-reaching influence.
“Carrier Johnson + Culture has established a strong presence over our 47-year history,” says Varela. “We are excited to have Luca on board to help us grow into new markets and broaden our design explorations.”
About Carrier Johnson + Culture
Founded in 1977, Carrier Johnson + Culture is an award-winning architecture, interiors, landscape, and urban planning firm based in San Diego. The firm specializes in workplace, multifamily, mixed-use, affordable housing, public, higher education, hospitality, and commercial projects.
Related Stories
AEC Tech | May 11, 2017
Accelerate Live!: Social media reactions from BD+C's AEC innovation conference
BD+C's inaugural Accelerate Live! innovation conference took place May 11, in Chicago.
Multifamily Housing | May 10, 2017
Triple Treat: Developer transforms mid-rise into unique live-work lofts
Novus Residences’ revolutionary e-lofts concept offers tenants a tempting trio of options—‘live,’ ‘live-work,’ or ‘work’—all on the same floor.
Architects | May 9, 2017
Spiezle Architectural Group looks to the future
Now in its seventh decade, the firm expands its portfolio and moves into a larger HQs.
Architects | May 9, 2017
Movers + Shapers: The social connector
Studio Gang gains fans with buildings that unite people and embrace the outside world.
Architects | May 5, 2017
An acquisition extends Eppstein Uhen Architects’ national footprint
Has architects in 35 states after acquiring Burkettdesign in Denver.
Great Solutions | May 5, 2017
No nails necessary: Framing system comes together with steel zip ties and screws
Clemson University’s School of Architecture develops a patent-pending construction method that is gaining attention for its potential use in rapid, low-tech sustainable housing.
Multifamily Housing | May 3, 2017
Silicon Valley’s high-tech oasis
An award-winning rental complex takes its design cues from its historic location in Silicon Valley.
Architects | May 3, 2017
Avoiding trouble in paradise: Tips on building successfully in the Caribbean
The island setting itself is at the root of several of these disruptive assumptions.
![Multifamily housing today: 7 exciting, inspiring innovations [AIA Course]](/sites/default/files/styles/list_big/public/Screen%20Shot%202017-05-02%20at%2011.55.02%20AM.png?itok=ZS_4opT9 "Multifamily housing today: 7 exciting, inspiring innovations [AIA Course]")
Multifamily Housing | May 2, 2017
Multifamily housing: 7 exciting, inspiring innovations [AIA Course]
This AIA CES course features seven novel approaches developers and Building Teams are taking to respond to competitive pressures and build more quickly and with more attractive offerings.
Healthcare Facilities | May 1, 2017
Designing patient rooms for the entire family can improve patient satisfaction and outcomes
Hospital rooms are often not designed to accommodate extended stays for anyone other than the patient, which can have negative effects on patient outcome.
