San Diego, CA – Architecture, interiors, and landscape firm Carrier Johnson + Culture (CJ+C) has hired Pierluca “Luca” Maffey, International Assoc. AIA, as its new Firmwide Head of Design and Design Principal.
Maffey joins CJ+C with a portfolio of high-profile architectural projects in the U.S., and abroad, in the hospitality, workplace, mixed-use, master plan, and residential sectors. In his 25-year career, he has held several roles within the industry, from Design Principal to Business and Marketing Director, at such firms as Portman Architects, TVS Design, Cooper Carry Architects, and Gensler.
Mission: Design leadership, business development, and culture cultivation
His role encompasses firmwide design leadership, business development, and culture cultivation. As the champion of design excellence across the offices he will steer the creative vision, serving both as a mentor and a coach to empower growth. On the business front, Luca will help retain and consolidate existing clients, while acquiring new ones, helping the firm to enter new national and international markets.
“Carrier Johnson + Culture is at a pivotal growing point in its well-established history as an architectural firm," said Maffey. "I am excited to bring my contribution to the future development of the firm and am delighted and honored to be working with such a tremendously talented team.”
Going beyond the West Coast
For CJ+C, adding Maffey is a strategic play in the firm's expansion from the West Coast to other regions of the U.S. and abroad. The San Diego-based company has completed hundreds of projects across the country. Ray Varela and Claudia Escala, who took over as Presidents in 2019, are striving to advance CJ+C’s reputation as a multi-disciplinary design firm with wide-reaching influence.
“Carrier Johnson + Culture has established a strong presence over our 47-year history,” says Varela. “We are excited to have Luca on board to help us grow into new markets and broaden our design explorations.”
About Carrier Johnson + Culture
Founded in 1977, Carrier Johnson + Culture is an award-winning architecture, interiors, landscape, and urban planning firm based in San Diego. The firm specializes in workplace, multifamily, mixed-use, affordable housing, public, higher education, hospitality, and commercial projects.
Related Stories
Architects | Mar 17, 2019
HMC Architects sets up a ‘design lab’ to explore new ideas
The goal is for project team members to collaborate earlier to inspire innovation.
Architects | Mar 12, 2019
Thrown a curve: Fitting a restaurant into spherical dome was the design challenge for Willmott’s Ghost
The Seattle eatery nests inside the conservatories on Amazon’s massive campus.
Building Technology | Mar 8, 2019
What is your firm's innovation 'hit rate'?
As firms begin to adopt the practices and mindset of Silicon Valley tech and advanced manufacturing, it’s fair to ask: Are all of these innovation projects and initiatives working?
Architects | Mar 7, 2019
HED, Integrated Design Group to merge firms
ID has a strong reputation for data center design with locations in Boston in Dallas.
Architects | Mar 5, 2019
Arata Isozaki named 2019 Pritzker Architecture Prize Laureate
The Japanese architect, city planner, and theorist is known for his deep commitment to the “art of space” and transnational methodology.
Education Facilities | Feb 25, 2019
Fallingwater Institute’s summer residency programs have a new educational hub
Bohlin Cywinski Jackson designed the project.
Architects | Feb 14, 2019
Amazon will not build HQ2 in New York City
The tech giant walks away from a deal, succumbing to opposition over huge tax breaks.
Architects | Feb 12, 2019
The basics of building commissioning
As building system technology increases in complexity and sustainability remains at the forefront of design, the need for commissioning continues to rise. This is the first post in our series examining the basics, benefits and boundaries of building commissioning.
Architects | Jan 28, 2019
9 tech trends to track in 2019
Innovations in voice recognition, cognitive neuroscience, and biometrics are among the trending tech topics for 2019, according to CallisonRTKL's Kristin Tilley.